Thursday, October 14, 2010
On the blog before last I talked about relaxing and not controlling outcomes. The business has had a huge breakthrough. We contacted several US companies to check out their interest in carrying the line. And then I actually practised what I preached. I let the outcomes happen. Some people we did not hear from, others were varying degrees of suitable but there was one that would have been perfect. Just let it happen. It was hard to do.
Here is the magic. Acting or not acting did not change the outcome. Just the obsessing. The outcome came exactly at the right time. The company that we deemed to be a perfect fit called and told us that they wanted to represent our line. The warehouse in the US has made it possible to ship from the US. We handle up front billing and inventory. The perfect scenario.
It will probably take us six months to roll out but the sales group covers about 40% of the US population. They seem like bright rational amiable people. Just like the Canadian group that works with us now. Just like our warehouse people who pack and ship for us. Just like our manufacturing contact in China. Lucky me.